What’s a mission? What’s a vision? And how do they differ? This a common source of confusion for people starting out in strategy and more broadly amongst members of organisations. I vividly recall a workshop we were facilitating with an executive team where we’d gone…
What’s the difference between a team’s mission and vision? They’re fundamental strategy concepts. Yet, people often confuse them. Here’s a simple overview of their differences and how they fit together. A team or organisation’s mission is it’s purpose. It’s reason for existing. The mission is…
In my career I’ve had periods where I earnt good money, but the work didn’t engage me. I got bored, stopped giving it my best, and felt guilty about it. I’ve also worked on things I was really passionate about, but the pay was non-existent,…
I have recently been reading about the history of outdoor clothing and gear company, Patagonia. There are a number of stories about Patagonia that perfectly illustrate the power of purpose in business. Examples include: Patagonia is an organisation that knows who they are and why…